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Unternehmensführer und Entscheider lesen die Executive Agenda. Unser Wirtschaftsmagazin stellt Lösungsansätze für aktuelle Fragestellungen vor, die A.T. Kearney-Berater in Projekten erfolgreich angewandt haben. Die Themen der Executive Agenda reichen über den Tellerrand tagesaktueller Ereignisse hinaus - auf der Tagesordnung der Entscheider stehen sie ganz oben.

Executive Agenda Vol. XIV, Number 1, 2011

© A.T. Kearney 2011

Executive Agenda Vol. XIV, Number 1, 2011












Features

Riding Russia's Consumer BoomRiding Russia's Consumer Boom
Russia's consumer boom is well underway as the country is poised to become the largest consumer market in Europe over the next 10 years—from retail and grocery to financials and pharmaceuticals. What must consumer-focused companies do to operate profitably? What must Russia do to realize its full potential?

Where Have All the 10-Year Strategies Gone?Where Have All the 10-Year Strategies Gone?
Short-term planning is the strategy of choice for many leaders as they fixate on keeping up with the speed of change in uncertain times. The real winners, however, are those that keep a cool head and combine short-term thinking with a long-term view.

Better Care, Consistent Care, Patient-Focused CareBetter Care, Consistent Care, Patient-Focused Care
How many sides are there to the U.S. healthcare debate? Just one, says George Halvorson, and that's "what's best for the patient." In this exclusive interview, the CEO of Kaiser Permanente explains how the United States' largest nonprofit health plan and hospital system is using technology and innovation to improve patient care.

Management Agenda

How the World's 5 Billion Low-Income Consumers Decide What to Buy
How the world's poorest consumers make their purchasing decisions is still a puzzle for many consumer-products companies. A.T. Kearney's work with a small Ugandan startup, AFRIpads, is helping to demystify many of the main purchasing triggers.

Recipe for Sales Force Excellence: Take Sales Magic, Add Method, Stir and Implement
Those who love sales thrive on the thrill of the chase, the clinched deal, the hardy handshake and the prospect of the next customer. Yet sales has changed. Is your old sales force keeping up with the new sales dynamics?

Vertical View

"Hands-Off" PE Firms: Why They Take Home the Biggest Prize
The classic view of private equity firms is that they acquire troubled companies, send their best people in to fix them, and then sell at a profit. This view is now debatable, as a recent A.T. Kearney study finds that supervising the transformation is better than do-it-yourself.

Is Mobile a Cure for the Rising Costs of Healthcare?
Thousands of mobile-health "apps" and pilot programs are seeking to show that mobile technologies can improve healthcare delivery and reduce costs. So far, they've been slow to catch on. When will mobile health become part of the mainstream healthcare industry?

Pharmaceutical: Getting Back Its Luster
Hand it to the pharmaceutical industry for understanding that costs must be cut and squarely positioning the major cost centers—R&D, manufacturing and supply chain, and SG&A—in the crosshairs. The industry could trim another $40 billion to $80 billion in operating costs.

Research Reports

10 Years of A.T. Kearney's Global Retail Development Index™
A decade ago, A.T. Kearney's Global Retail Development Index™ correctly predicted that the global expansion of organized retail was going to be the big story: The 2011 study finds that developing markets now make up more than 40 percent of global organized retail sales.

Managing CEO Succession
Indiana University's Kelley School of Business and Fred G. Steingraber, Chairman Emeritus of A.T. Kearney and Chairman of Board Advisors, teamed up to examine how a company achieves long-lasting success and value for its shareholders. They found that "home-grown" CEOs work best.

A Wider World of Sports
An A.T. Kearney study commissioned by Lagardere Unlimited finds that today's global sports industry, from infrastructure construction to licensed products and events, is a winning proposition with significant growth prospects. And football is king.


Copyright 2012, A.T. Kearney. Alle Rechte vorbehalten.
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